🏆 Deal of the Month · July 2022
Contentsquare raised USD 400 million in a Series F round in July 2022, reaching a valuation of USD 5.2 billion. The round was led by Sixth Street, with participation from a broad coalition of existing and new institutional investors. The deal was recognised as Venionaire DealMatrix Deal of the Month for July 2022.
Contentsquare — key deal facts
| Company | Contentsquare |
| Founded | 2012 |
| Headquarters | Paris, France |
| Amount raised | USD 400M |
| Valuation | USD 5.2B |
| Round | Series F |
| Investors | BlackRock (https://www.blackrock.com/at) Bpifrance (https://www.bpifrance.com/) Canaan Partners (https://www.canaan.com/) Eurazeo (https://www.eurazeo.com/en) Highland Europe (https://www.highlandeurope.com/) Kohlberg Kravis Roberts (https://www.kkr.com/) LionTree (https://www.liontree.com/) Sixth Street (https://sixthstreet.com/) SoftBank Vision Fund (https://visionfund.com/) |
| Sectors | Artificial Intelligence |
Who invested in Contentsquare?
The Series F brought together nine investors: BlackRock, Bpifrance, Canaan Partners, Eurazeo, Highland Europe, Kohlberg Kravis Roberts, LionTree, Sixth Street, and SoftBank Vision Fund. The syndicate is notable for combining sovereign-linked backers such as Bpifrance with global alternative asset managers including KKR and SoftBank Vision Fund, alongside specialist growth equity firms with deep enterprise software experience. This breadth of institutional capital signals strong cross-border conviction in the digital experience analytics category.
What does Contentsquare do?
Contentsquare is an AI-powered experience intelligence platform founded in 2012 by Jonathan Cherki, who serves as Founder and CEO. Headquartered in Paris, France, the company offers a suite of products spanning Experience Analytics, Product Analytics, and Voice of Customer tools, all designed to surface actionable insights into customer journeys across web, mobile, and app surfaces. More than 1.3 million websites rely on the platform to diagnose friction, improve conversion, and strengthen customer loyalty. Contentsquare sits at the intersection of enterprise SaaS and applied artificial intelligence, serving brands across retail, financial services, and travel.
Contentsquare valuation & multiples
No existing multiples analysis was provided for this deal. For context on valuation benchmarks applicable to AI-powered SaaS and digital analytics platforms, readers can explore the relevant EV/Sales and EV/EBITDA ranges on the Venionaire DealMatrix sector multiples pages for Artificial Intelligence and Enterprise Software.
Frequently asked questions
How much did Contentsquare raise in its Series F?
Contentsquare raised USD 400 million in its Series F round in July 2022.
What is Contentsquare's valuation?
Contentsquare was valued at USD 5.2 billion at the time of its Series F round.
Who invested in Contentsquare?
The Series F was led by Sixth Street and included BlackRock, Bpifrance, Canaan Partners, Eurazeo, Highland Europe, Kohlberg Kravis Roberts, LionTree, and SoftBank Vision Fund.
When was Contentsquare founded and where is it based?
Contentsquare was founded in 2012 and is headquartered in Paris, France.
Source: original announcement — read the full report.